
Celtic didn’t fall apart this summer. That would’ve required action. Instead, they stood still, watching their squad weaken, the board withdraw, and the fans sink into despair. This transfer window was defined by inaction, and that absence spoke volumes.
The Quiet Collapse
The club had months to prepare. Kyogo’s exit wasn’t unexpected. Idah’s departure was also foreseeable. O’Riley’s transfer was clear as day. And yet, Celtic reached deadline day with fewer options, less depth, and a squad that looks like it was made for Europa Conference League Thursdays.
The striker position is lacking. The midfield creativity has vanished. And the only thing Celtic seems to have secured this summer is a commitment to silence.
The Boardroom Black Hole
Celtic’s leadership acts like a closed-door investment firm with a football team attached. Nicholson remains absent. Lawwell is still trying to stay relevant. Desmond, who claims to be the sole owner with 34% of the club, is more legend than reality.
There’s no communication. No accountability. No sense of urgency. Just a quiet belief that domestic success will cover up any issues. And they might be right.
Rodgers: Loyalty or Lunacy?
Brendan Rodgers returned promising support and ambition. He hasn’t received either. The football has been dull, the squad disappointing, and fan support increasingly negative. If he left tomorrow, it wouldn’t be a betrayal—it would be self-preservation.
But he won’t leave. Because even in this mess, Celtic still offers trophies. And that’s the trap.
Success by Default
Celtic will likely win the league. Not because they’re good, but because Rangers are worse. The board will claim success. The AGM will turn into a victory lap. And the cycle will continue.
This is the new standard: win domestically, ignore everything else. Europe? Not important. Squad building? Optional. Fan engagement? A bother.
Fan Power: Real or Romantic?
There’s talk of boycotts, merchandise bans, and pie strikes. But most fans won’t walk away. Not because they approve, but because they’re loyal. And the board knows this.
The Green Brigade will protest. The rest will complain. But unless that frustration turns into action, nothing will change.
What Comes Next?
Celtic will win. The board will boast. The fans will fume. And next summer, we’ll go through this all over again.
Unless something disrupts the cycle.
Is this the new normal? Or is there still a line the board can’t cross? Share your thoughts below. If silence is their strategy, it’s time to raise our voices.